About Us/ Contact
📧 Email: connect@freshlemonwater.com
FreshLemonWater is a London-based platform born out of a love for storytelling, cultural preservation, and inclusivity in the art world. Launched in 2024, we bridge the gap between emerging artists and new collectors through authentic storytelling and meaningful connections.
Our Founder's Story
Born in Lagos with roots in the historic city of Benin, Mudi’s connection to art runs deep—shaped by Nigeria's rich cultural heritage and cultivated through relationships with a strong network of established collectors and cultural guardians. With a background spanning data science, portfolio management, international business, social advocacy, and hands-on experience coordinating art shipments across London's gallery circuit, Mudi brings a unique blend of analytical insight, financial expertise, commercial acumen, and cultural passion to the platform.
He created FreshLemonWater to address a critical gap in the art world: giving artists—especially those from underrepresented communities—a trusted platform to share their stories authentically while connecting with audiences who value both artistic merit and cultural narrative.
Our Vision
FreshLemonWater serves as a refreshing entry point into the art world, built on four core principles:
Authentic Representation – A safe, genuine space where artists can be seen and heard on their own terms, without compromise or dilution of their cultural voice.
Accessible Discovery – A welcoming environment for new collectors and art enthusiasts to begin their journey with confidence and understanding, supported by thoughtfully crafted articles that guide newcomers through the fundamentals and inform enthusiasts about emerging trends, market insights, and cultural contexts.
Digital-First Community – A platform that leverages digital connectivity while maintaining human touch through carefully curated pop-ups and art fair appearances, where inclusivity actively replaces traditional gatekeeping.
Creative Collaborations – Curated original pieces, limited edition prints, sculptures, and other creative artistic inventions developed through partnerships with featured artists, available through our online shop—tangible works that allow supporters to own a piece of the stories we share.
We believe art isn't merely to be observed from a distance—it's meant to be lived with, to uplift daily life, shift moods, and capture the evolving spirit of our times. Every piece tells a story, and every collector becomes part of that ongoing narrative.
Our Team
Founder, Editor, Artist, Photographer, Data Scientist: Osamudiame Michael “Mudi” Iyamu
Co-Owner, Strategic Partner, Art Dealer/Liaison, Artist, Photographer: Jibolu Ayodele
Founding Partner, Marketing Partner, Artist Liaison, Writer, Podcaster: Anel Imanbay
Founding Partner, Technical Coordinator, Data Scientist, Photographer: Princewill Okosun
What We Offer
Educational content for new collectors
Curated artist features and in-depth storytelling
Cultural context and historical background for featured works
Pop-up exhibitions and art fair presence
A growing digital community of art lovers and cultural advocates
Connect With Us
We'd love to hear from you—whether you're an artist with a story to tell, a collector seeking your first meaningful piece, or simply curious about the community we're building.
For questions, comments, inquiries, announcements, and press releases:
connect@freshlemonwater.com